Ignacio De La Fuente
City of Oakland
Council Member - District 5
President of the Council
           

District Five – A Revitalized San Antonio/Fruitvale Community

By Ignacio De La Fuente
Oakland City Council President, Councilmember District 5

District Five, commonly known as the San Antonio/Fruitvale, has enjoyed economic and community revitalization since I assumed office almost seven years ago. The District stretches from just below the 580 freeway down to the water, and from 19th Avenue to High Street and in some places 54th Avenue. One of the first things I did as District Five’s Representative was to put a moratorium on building to allow us to assess and rezone the area according to changing development needs. The result is a revitalized commercial strip along International Boulevard; new and improved open spaces; a harmonious mix of commercial, industrial and residential buildings; and construction of Oakland’s first Transit Village around the Fruitvale BART station.

With 55,000 residents, District Five is the most densely populated Council District in Oakland. This density creates several challenges, including a shortage of open space and Oakland’s most overcrowded schools. But the District’s vital mix of people -- from the long-standing families of Jingletown, to artists living in converted live-work buildings, to new immigrants from Central America and South-east Asia, to the business owners along the revitalized International Boulevard – have helped transform this District into the colorful and prosperous area it is today.

Fruitvale’s economic renaissance is most noticeable along its central commercial corridor – International Boulevard. What was once a depressed East 14th Street is now the thriving International Boulevard with a storefront vacancy rate of under five percent. The San Antonio Community Development Corporation’s Hismen Hin-Nu complex and the Spanish-Speaking Unity Council’s ambitious Fruitvale Transit Village represent the cutting-edge in urban, mixed-use development. Two years ago, we even opened Oakland’s largest grocery store – the Lucky’s/Savon in the Fruitvale Station shopping center. Please read more about some of these economic successes in the articles that follow.

Although District Five is the most densely populated, it has the lowest percentage of open space per-capita of any other Council District. However, several new and improved parks are currently under development thanks to partnerships with the City of Oakland, Port of Oakland, Spanish Speaking Unity Council, Trust for Public Land, the Oakland-University Metropolitan Forum and the Coastal Conservancy. Next summer we’ll break ground on a new park at Union Point, along the Estuary waterfront. The park will not only create much needed open space for local residents, but will also enhance the waterfront for the entire region.

Sanborn Park on Fruitvale Avenue -- the District’s oldest park -- recently enjoyed a community-driven rehabilitation. When I first came into office, Sanborn was obsolete and underutilized. But key community organizations convened the park’s neighbors to develop plans for reconfiguring and improving the park and its facilities. On June 5, 1999, we broke ground for Sanborn’s new landscaping component. Even the small Pocket Park on 35th Avenue and International Boulevard will be getting a much-needed facelift. It will soon contain a beautiful new mural, an artistically tiled bench and a mission bell donated by the Montclaire Women’s Club to commemorate the site’s being on the original Camino Real – California’s first major road built by Spanish Missionaries.

The Peralta Hacienda Park on Coolidge Avenue contains the home of Antonio Peralta and two earlier adobes from 1820 and 1840. The Peralta family once owned all the land that now makes up Oakland, San Leandro, Alameda, Piedmont, Berkeley, Albany and Emeryville. The Friends of Peralta Hacienda are working on more archaeological excavations to uncover and restore the site’s remarkable past.

A unique economic feature, the Fruitvale District is the informal hiring spot for Oakland’s Day Laborers. After three years of attempting to organize a formal Day Laborer Program, Volunteers of America has agreed to create a Day Laborer Center late this summer. Initially, the Center will be on the Montgomery Wards Building loading dock to relieve the growing congregation of workers at the busy corner of Fruitvale and Foothill. The Program will not only provide an appropriate location for meeting potential employers, but will also offer information and referrals to local social services agencies.

The Fruitvale is also known throughout the area for its tasty Mexican cuisine – including it unusual mobile Taco Trucks. To insure better health standards and regulate this fast-growing industry, the City of Oakland is creating a permit process for mobile food vendors to operate legally on private properties. Many of Fruitvale’s most successful restaurant owners actually started out as small mobile food vendors.

Finally, the Fruitvale community is taking a leading role in improving its public schools with help from Oakland Community Organizations (OCO). Already home to Oakland’s first Charter School, Oakland Charter Academy (formerly Jingletown Charter School), the community is planning a new Charter School at Jefferson Year Round School. Mayor Jerry Brown recently recognized its organizer, OCO’s Lillian Lopez, by appointing her to his Commission on Education. The community is also fighting to have a newly constructed school at the site of the abandoned Montgomery Wards building. Although this project is complicated by historic preservation concerns and the site’s potential for popular live-work housing, I am firmly committed to seeing this new school built. District Five’s schools are already so overcrowded that they run on a rotating year-round schedule, simply because there are not enough classrooms to hold all the students at once. Not only does the District need a new school to alleviate the current overcrowding, but also we certainly cannot afford to add 400 new housing units to Oakland’s most densely populated area.

I hope you come visit District Five, the San Antonio/Fruitvale District soon. If you have any questions about District Five or any of my projects, please feel free to call my office at (510) 238-7005.

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